Split complementary palates make use of one specific color and two colors adjacent to its complementary color.They lack the interest and tension created by complimentary palates. These can be fairly sophisticated and build harmony. One color is used as the dominant color and others are used to enrich the scheme. Analogic color palates make use of colors that are just a few steps to the left or right of each other, such as blue and green or blue and purple.This palate can be effective for creating a particular mood. Monochromatic palate colors use one single color, but in different variations of light and saturation.Sometimes a smaller amount of a contrast has a greater effect than using equal amounts of contrasting colors. Avoid using desaturated warm tones such as browns and dull yellows. These palates create contrast and draw maximum attention. Complementary palates make use of colors that are directly across from each other on the wheel.Also, consider where the color selections fall on the color wheel. Consider what emotions you want to build in your readers. Warm colors generally evoke feelings of warmth, energy, dominance, and strength while cool colors evoke feelings of harmony, tranquility, and peace. The color spectrum is divided into two basic sections: warm colors and cool colors, with warm being reds, oranges and yellows and cool colors consisting of blues, greens, and purples. Different colors influence our mood, emotions, and energy level. It’s applicable to web design, graphics, and display areas of any kind. Anastasia Miles comments on the use of color psychology in design. The psychology of color is also something to consider when arranging your display items. How to Arrange Items in Your Kiosk with Color Shift the objects around and experiment before finalizing where they’ll go in your kiosk, display case or bulletin board. Make one that is the same size as your display area. Instead of visualizing the grid, use a real one. It can create a natural balance that is more interesting than that created by symmetry. Balance this with empty space, or lighter, smaller objects in the other thirds.
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